Do they use informative or emotional appeal

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Reference no: EM133343064

Question: The topics that I would like you to address in chapter 6 relate to advertising.

Using the organization that you have been using all along this course, I would like you to think about the advertising goals that the company uses. Do they use an informative, persuasive, or reminding strategy? Please discuss it here. Do you think that this is the appropriate strategy that they should be using? if Yes why? If no, why not? What alternative strategy should they use? (150 words).

Next focus on the appeal that the organization uses. Do they use informative or emotional appeal? Do you think that this is an effective appeal to generate their message? If yes, why? If no why not? How would you improve it? (150 words)

Reference no: EM133343064

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