Diversify into another fast-food area

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Reference no: EM13701835

Assume that Wendy's International, Inc., wants to diversify into another fast-food area. You are required to prepare a brief report for the company executives outlining an attractive opportunity. In preparing the report, go through the following steps:
a. Decide on the particular fast-food area you think is most appropriate.
b. Collect secondary data relating to the area and analyze consumption trends over the past five years.
c. Decide on the outline of the report and its various sections.
d. Develop the appropriate tables and charts to support your analysis.
e. Write the report.
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Write your responses in APA Style, complete sentences; provide specific examples when applicable. As with all material you submit to your instructor, check for correct spelling, grammar, punctuation, mechanics, and usage. Your paper needs to be at least 5 pages and will required a minimum of 2 references.

Reference no: EM13701835

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