Reference no: EM133294336

Question 1. The international marketer and the distributor will have different expectations concerning the relationship. Why should these expectations be spelled out and clarified in the contract?

Question 2. Channels of distribution tend to vary according to the level of economic development of a market. The more developed the economy, the shorter the channels tend to be. Why?

Question 3. One method of screening candidates is to ask distributors for a sample marketing plan. What items would you want to be included in the plan?

Question 4. The internet has had a dynamic effect on the supply chain, specifically in terms of speed. Discuss the benefits of the Internet's effect on supply chains. Are there any drawbacks? Explain them.

Question 5. As a consumer, what logistics attribute is most important to you: speed, predictability, cost, or quality? Discuss which are relatively more important to you and why?