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Assignment: Place (Distribution Strategy) and Promotion
Using the Waters Bottling Company in Module, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Complete the following in MS Word: Be concise and complete in your analysis of each plan element. Your employer wants to know you have left nothing out in your analysis.
This assignment represents Section of the Marketing Plan. Use the guide to identify the sections of the Marketing Plan and the marketing elements contained therein. This assignment will focus on Section - Place & Promotion.
Section - Place & Promotion (Module 4)
Distribution Channels
Length & WidthDirect & IndirectVertical & Horizontal Channel Conflict
Promotion
Communication Process & ToolsProduct Life CyclePush vs. Pull.
In 2 comprehensive paragraphs, define and describe (in your own words) the concepts "market segmentation" and "target marketing.
Titliest Marketing PowerPoint Presentation: describe target market using segmentation characteristics
Write down all of the possible mediums in which you are exposed to promotional messages for one week. Count the number of promotional messages that you are exposed to for one day
The Coffee Shop. The shop is located in the state of Illinois. Tim knows that you have just received your Degree in Business Administration, he has asked for your help in evaluating his business
individual portionyour individual task will be to contribute a section of the product proposal and pro-forma statement
dq 1 - what are a few elements of purchasing an existing business that are negotiable with the seller?dq2 - what are
leaders face many hurdles when leading in multiple countries. there are several examples of disastrous public relations
From the case study and e-Activity, determine whether or not you agree with Meg Whitman's approach for Hewlett-Packard to spend more funds on research and development
Consider an international firm you are familiar with and what the firm needs to be concerned with when entering a foreign market. what do you consider to be the 3 most important "uncontrollable environmental variables" that must be understood in or..
Explain E-Commerce and supply chain and In what ways does e-Commerce lend efficiency to the supply chain
For each country, China and India, provide an analysis of the four attributes of the diamond and discuss the relative importance of domestic vs. international factors for the nation's competitiveness of the automotive industry.
1q. evaluate product innovation at gillette throughout its history. has gillette been a victim of its own success? has
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