Distribution and logistics problem

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Global Reader is a 5 year old E-company that grew from $1 millionin sales in the second year to $8 million in sales. They havecreated the industry’s first portable book reader that provides any book in four major languages. They have manufacturing operations for their hand-held devices located in India and the Dominican Republic to supply the western and eastern hemispheres.

You have become Global V.P. for Distribution and Logistics. Due to the global economic downturn, your CEO has tasked you with looking at the possibility ofrelocating your operations elsewhere. You know that in the last fewyears there have been increased kidnappings and robberies in Santo Domingo (due to increased drug-related problems) at the operationin the Dominican Republic. It has gotten to the point where your employees feel threatened by coming to work there. In India, withthe down turn in the economy, your plant is the only one open inthat area of Goa on the East coast of India. You are located rightnear the port. But as work has become scarce for people there inGoa, they have moved out, and it is difficult to find workerswilling to work various shifts and transport shipments to the port.Your company does have another smaller plant in Mumbai, but latelythere have been several bombings in that city by extremists andemployees feel threatened.

Based on this information, what doyou suggest to the CEO and why? Where should your plants belocated? What cost-cutting can be accomplished while positioning the company for continued explosive growth? Create a step-by- stepinitial plan of action using bulleted points. Then write 2paragraphs detailing your potential plans for production facilities/staff for the next three years

Reference no: EM13331541

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