Distinguish between the four types of markets

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1. Distinguish between the 4 types of Markets (Existing, Resegmented Niche, Cost, New) for each, discuss the recommendations for the 4 marketing mix items (product, price, distribution, promotion).

2. There are 4 things you are trying to convince others of when you pitch your business or prepare a business plan. What are those 4 concepts?

Reference no: EM132151110

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