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1. Illustrate the “distinctive characteristics of service operations” for a service with which you are familiar. What factors are important for a manager to consider when attempting enhancing a service firm’s image?
2. Critique the “Distinctive Characteristics of Service Operations” by arguing that the characteristics of customer participation, simultaneity, perishability, intangibility, and heterogeneity may apply to goods as well.
3. Thoroughly discuss the competitive strategy of an MNE of your choice which applied one or combination of generic strategies.
4. One of the unique characteristics of services is the active participation of the customer in the service production process. Identify three parties in the service encounters and explain how they can be dysfunctional and how to create a beneficial service encounter.
5. Discuss how self-recovery can be designed when self-service failure occurs at a firm of your choice with appropriate examples.
How important are international operations for McDonald’s future growth prospects? What are the most important regions?
Geert Hofstede is one of the leading experts on intercultural communications. Compare your home culture with another culture that interests you.
As globalization continues to expand worldwide, multinational financial institutions become more important in helping nascent economies.
The young man gave his driver’s license to the officer with shaking hands. Richard must have almost answered a hundred ads before he found a job. Stan bought a sports car from a fast-talking salesman with flames. While at the theater, Jan’s coat was ..
C&A produces dog food in 25-pound bags. Monthly demand for C&A s dog food is 500 pounds. C&A has capacity to produce 700 25-pound bags per year. The setup cost to produce the dog food is $20. The holding cost is $5 per 25-pound bag per year. What is ..
The CEO has assigned you the responsibility of educating the leaders within the organization of the importance of maintaining an ethical culture.
A manager wants to determine if the average sales of four advertising methods significantly differs from each other.
What is the purpose of a channel of distribution? What is a transnational strategy? Identify 3 characteristics of this strategy.
You realize that for some, this may be uncomfortable, which is why the managers must be the first team to practice and demonstrate the traits of a high-performing team.
Briefly describe autocorrelation in time series data. Why is time-series analysis important? Briefly describe how Winters' model differs from Holt's model and simple exponential.
There should be clear guidelines related to the protection of private information when using smart devices. What are these needs and what is the definition of privacy when it comes to smart devices?
Examining Business Strategy and the Five Forces Model: What do you see as the key success factors for firms in the online auction industry?
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