Disruptive companies disruptive

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Reference no: EM133479396

Case: Amazon was the biggest Internet-based retailer in the United States and had frequently been featured in Fortune magazine's Elite List of the Worlds Most Admired Companies, ranking second in 2014 and fourth in 2015'However, in 2015, controversy erupted on social media when an article inThe New York Times portrayed Amazon as a company that was "conducting an experiment in how far it [could] push white collar workers to get them to achieve its ever-expanding ambitions." Many leading technology wizards, such as former Twitter chief executive officer (CBO) Dick Costolo, as well as venture capitalists Marc Andreessen and Keith Rabois, dismissed the criticism, arguing that such practices were part of what made "disruptive companies disruptive."

Reference no: EM133479396

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