Discusses the company off-label marketing strategy

Assignment Help Operation Management
Reference no: EM131415442

In Scene 2, a new sales rep discusses the company’s off-label marketing strategy with a veteran sales rep. Is it unethical or illegal for a sales rep to represent that he is a doctor when he has a doctorate degree in chemistry but is not actually a physician? (Support your answer to this question.)

When the new sales rep suggests that they talk with the corporation’s legal or human resources department about the drug’s safety for off-label uses, how does the woman respond? Does her response encourage ethical conduct? Why or why not?

Please write at least 2-3 paragraphs.

Reference no: EM131415442

Questions Cloud

What types of incidents regarding covered processes : What are the five areas of consideration that must be addressed prior to any change in a covered process? What types of Incidents regarding covered processes must be Investigated and how much time does the employer have In which to Initiate the Inves..
Production process consists of a three-step operation : A production process consists of a three-step operation. The scrap rate is 20 percent for the first step and 10 percent for the other two steps. If the desired daily output is 455 units, how many units must be started to allow for loss due to scrap?
How can controlling help manager to become more efficient : Should a company invest in corporate social responsibility and/or sustainability endeavors even though it is analysis clearly demonstrated that they are unprofitable? Do you agree with the four stages: exploration, establishment, maintenance, and dec..
Opportunities to build presentation strengths : In our class, there will be opportunities to build presentation strengths, work on goals, and have some fun with public speaking. These opportunities will range from presentation practice activities, to the more formal special occasion, informative, ..
Discusses the company off-label marketing strategy : In Scene 2, a new sales rep discusses the company’s off-label marketing strategy with a veteran sales rep. Is it unethical or illegal for a sales rep to represent that he is a doctor when he has a doctorate degree in chemistry but is not actually a p..
Discuss what types of marketing strategies were used : Compare Super Bowl ads on YouTube over the last few years. Discuss what types of marketing strategies were used. Have the marketing strategies changed over time? If so, why do you think they have? If not, why not? Which marketing strategies do you th..
Generated by coal mining and petroleum extraction : In a recent New York Times op-ed, University of Chicago Prof. Michael Greenstone argues that carbon emissions, generated by coal mining and petroleum extraction, should be taxed as an externality. Would this approach measure the causal effect of buil..
Select one aspect in developing a learning organization : Select one aspect in developing a learning organization and provide specific steps and unique characteristics Christian leaders can offer. Comment on what leadership styles you would rely on and why it would be most appropriate. Include biblical prin..
Incorporate the concept of motivation in your response : Why should it be necessary for a department manager to pay any particular attention to employees who steadily fulfill their responsibilities and cause no problems? Incorporate the concept of motivation in your response.

Reviews

Write a Review

Operation Management Questions & Answers

  Describe ways to identify and manage uncertainties

Describe ways to identify and manage uncertainties in a complex corporate environment utilize contemporary and classical leadership theories to support your argument

  The vice-president for finance decided to invest 2000000 in

jacksonville technical college received 3445553 in state aid on september 15 for the fall academic semester. the

  Will this technology have the same effect on global basis

Freeman Dyson describes how technology has leveled the social classes in his home country. Give some specific examples of technology and how these have “leveled” society. Will this technology have the same effect on a global basis?

  What part of the interview provides an opportunity

What part of the interview provides an opportunity for the interviewer and the interviewee to increase their knowledge of each other, clarify the purpose of the interview, and explain the direction of questioning?

  What is a differentiation strategy

What is a differentiation strategy? How is it connected to market share gain? Profits? Competitive advantage? What are typical characteristics of a differentiation strategy? What are the challenges or potential disadvantages of this strategic initiat..

  Average and marginal productivity are not identical

People living in Boston are hospitalized about 1.5 times as often as those living in New Haven. Yet their health outcomes, based on age-specific mortality rates appear to be identical. Does this mean that hospital care has no ability to improve healt..

  Nondurable goods industrial products

Generally, consumer goods are either ________ or ________. durable goods; nondurable goods industrial products; packaged goods convenience products; staples shopping products; convenience products shopping produc

  What is the dividend yield and capital gains yield

Is the stock value you get by using Discounted Dividend Model different from the value obtained using the Corporate Valuation Model?

  Resisters could employ to thwart change efforts

As leaders make strategic decisions, they must balance the interest of the various stakeholders- employees, customers, shareholders, suppliers, unions, activists, and the community. Describe the best approach for this. Give your own example of a firm..

  The average time in a combination labor-delivery room

The Dahlia Medical Center has 30 labor rooms, 15 combination labor and delivery rooms, and 3 delivery rooms. All of these facilities operate around the clock. Time spent in labor rooms varies from hours to days, with an average of about a day. The av..

  What is an industry

What is an industry? Industry is a group of diverse businesses under common owners.

  Strategy execution approaches and operating practices

Which of Southwest's strategy execution approaches and operating practices do you believe have been most crucial in accounting for the success that southwest has enjoyed in executing its strategy?

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd