Discusses social and cultural environments

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Discusses social and cultural environments, and some types of marketing efforts that have failed in specific countries, or that would fail, for various reasons such as , religious beliefs, meaning of symbols, even simple colors that have specific meanings in certain countries. From your chapter 4 reading, what type of item or characteristic of an item (such as , a color or term) would result , in marketing failure in a specific country and why? (You can use your own country or any country.)

Reference no: EM131661396

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