Discuss your previous digital experience when you decided

Assignment Help Marketing Management

Reference no: EM133200174 , Length: Wrod Count: 500 words.

Discussion Post: A Bad Marketing Practice

Part I

According to the Chaffey and Smith (2017), "the second visit to a website is the beginning of a relationship."

Discuss your previous digital experience when you decided to blacklist/block/spam/unsubscribe from a website or a marketing campaign. If you have not had similar experience, discuss any company's digital marketing practice that you did not enjoy. Be specific. When answering this question, consider specific topics and concepts from Module 2 printable lecture (Digital models) identified by yourself.

Part II

What was your initial understanding of "marketing" and/or firms' "marketing activities?" Has it changed after the live lecture and Module 1 printable lecture? If so, how?

Reference no: EM133200174

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