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Discuss why these attributes were chosen

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Reference no: EM131580363

In week 3, you wrote an essay about incremental improvements to existing products and why these improvements might meet unmet consumer needs and attract a segment. This week, your assignment is to describe the product or service attributes of the product/service featured in your marketing plan. Discuss why these attributes were chosen. Be sure that the attributes can be linked back to unmet needs of the targeted segment(s).

Reference no: EM131580363

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