Discuss what is the bullwhip effect

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In talking about enterprise applications we talked about the "Bullwhip" effect. What is the "Bullwhip" effect? How can modern ERP and SCM applications reduce this affect? Also, we spoke of "push" and "pull" based models. What is the difference between these two models? Consider PC makers like Dell and car makers like GM. Which uses a "push" model? Which uses a "pull" model?

Reference no: EM131723504

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