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Discuss variety of roles that service customers play

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Reference no: EM133279987

Learning Objectives:

Discuss the variety of roles that service customers play: productive resources for the organization, contributors to and cocreators of value, and competitors.

Discussion:

Describe a time when your satisfaction in a particular situation was decreased because of something another customer did. Could the organization have done anything to manage this situation more effectively? What could it have done?

Reference no: EM133279987

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