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Question: The presentation is about a product from another country that you have to make marketing about it in Michigan city. So, choose Incense Bakhoor which is an Arabic product that they use to as a perfume.
What to do:
The final report should be 20 - 30 powerpoint slides pages minimum and should present a strategic plan for the introduction of a product or service into the country you have chosen.
Focus on issues faced by global managers and apply course theory and application to address issues the introduction will face and your assessment of the best path for success.
Demonstrate critical thinking and analytical thinking to identify potential problems management may take and present your POV as to how those issues should be addressed to insure the best prospect for success.
Reference materials discussed in class as the basis for your thinking and as support for your POV.
1- and her is an example from an old student
2- and also gathered an information about Michigan city that need to be the presentation.
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