. You are required to write your assignment within 1500 words(+/- 10%) in order for your research and summarising skills to be developed, and for effective time management. You are required to ensure that the assignment addresses all of the assessment tasks. The word count excludes the title page, reference list and appendices. Where assessment questions have been reprinted from the assessment brief these will also be excluded from the word count. ALL other printed words ARE included in the word count. Printed words include those contained within charts and tables. 6. Your assignment should be submitted as a single document. 7. You could access HN Global for additional resources support and reading for this unit. For further guidance and support on report writing please refer to the Study Skills Unit on HN Global. Link to www.highernationals.com

1. You should write this assignment as a formal report. 2. You must ensure that the submitted assignment is all your own work and that all sources used are correctly attributed. Penalties apply to assignments which show evidence of academic unfair practice. 3. You MUST underpin your analysis and evaluation of the key issues with appropriate and wide ranging academic research and ensure this is referenced using the Harvard system. 4. You should use diagrams and tables of figures where appropriate ensuring to reference their source using the Harvard Referencing method.

LO4 Determine the internal strengths and weaknesses of specific businesses and explain their interrelationship with external macro factors P5 Conduct internal and external analysis ofspecific organisations in order to identify strengthsand weaknesses. P6 Explain how strengths and weaknesses interrelate with externalmacro factors. M4 Apply appropriately SWOT/TOWS analysis and justify how they influence decision-making.

Grading Criteria: This component is related to Learning Outcomes 3 and 4 and all these outcomes must be achieved in order to pass the module. Grading Criteria Learning Outcome Pass Merit Distinction LO3 Use contemporary examples to demonstrate both the positive and negative influence/impact the macro environment has on business operations P4 Identify the positive and negative impacts the macro environment has upon business operations, supported by specificexamples. M3 Apply appropriately the PESTLE model tosupport a detailed analysis of the macroenvironment within an organisation. LO3 & 4 D2 Critically evaluate the impacts that both macro and micro factors have upon business objectives and decision-making.

Student will be given one opportunity to receive formative feedback. If you would like to receive Formative Feedback on your assessment, please submit a draft or produce an outline/ plan to submit to your assessor on or before the 2nd last lecture session by email. You will then receive a formative feedback from your assessor within a week through e-mail. Please note that any draft assessment submitted after the given date will not be able to receive formative feedback.

The submission is in the form of a written report that includes a PESTLE analysis and a SWOT or TOWS analysis, and a 5-10 minute PowerPoint presentation of the key findings. The report should be written in a concise, formal business style using single spacing and font size 12. You are required to make use of headings, paragraphs and subsections as appropriate, and all work must be supported with research and referenced using the Harvard referencing system. Please also provide a bibliography using the Harvard referencing system. The word limit is 1,500 words (+/- 10%), although you will not be penalised for exceeding the total word limit. The presentation slides for the findings should be submitted with speaker notes as one copy. You are required to make effective use of PowerPoint headings, bullet points and subsections as appropriate. Your research should be referenced using the Harvard referencing system. The word limit is 500 words (+/- 10%), including speaker notes.