Reference no: EM133296763
Assignment:
1. Discuss and explain your sport manager thoughts, ideas and suggestions about the next generation of college students, fans and how can they can get them in the door throughout discussing different parts of maintaining and increasing season ticket holders such as alumni engagement, maximizing Revenue, demographics and audiences two types of consumers personal consumer and organizational consumer and innovation in leading the industry.
2. Discuss how the University of Florida can use resources, such as its faculty, staff, and Gatorade, etc., and how they can be used to host events that are to ticket holders, such as alumni faculty flag football games or tier systems within season tickets that allow you to purchase a higher tier and watch practices. Basically, how would you as sport marketer at the University of Florida get students and fans involved to generate new students and fans.
3. Any new innovations in the sport industry that the you would suggest that the University of Florida could use to generate new students and fans.
4. Discuss how you would as a sports marketer at the University of Florida would maintain fans and onboard new ones. How would you play within unique and overlapping behaviors of students, local fans, and alumni.