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Discuss the two main levels of strategy

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Reference no: EM133048931

A software company operates in a highly competitive industry. It has diversified its operations into two main areas: mobile applications and electronic games. Developing products faster than other competitors is its way to achieve competitive advantage. Accordingly:

  • Discuss the two main levels of strategy, in which this company is involved.
  • Explain how each of these two levels of strategy would affect the company's structure and culture.

Reference no: EM133048931

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