Discuss the three core tenants of the apple

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Reference no: EM133539868

Please select only one of the questions below to discuss in a minimum of 100 words.

1) From the Apple case study on positioning video, discuss the three core tenants of the Apple brand's positioning and how these have been used in Apple's marketing executions.

2) From the Entrepreneurial Marketing: Modern Marketing Strategy video, discuss the steps to creating an effective positioning statement.

Reference no: EM133539868

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