Discuss the successes of sustainability programs

Assignment Help Marketing Management
Reference no: EM13875420

"Analyze the use of the world's resources to achieve sustainability and equitable distribution at the personal, professional, and global level."

Emphasizes that businesses should be socially responsible, ecological sustainable and reduce their carbon footprint. Black and Decker (aka Black+Decker or B+D) is an example of one such company. It manufactures and sells a variety of household products including power tools, kitchen appliances, lawn and garden equipment etc. Also, it's a part of StanleyBlack&Decker organization.

Your objective for this project is to do an Internet based literature search and describe in detail, the methods/processes used by Blacker & Decker/StanleyBlack&Decker to develop green products, sustainable production processes, and implement eco-friendly supply chain management.

In 1500 -2000 words, you report should address the following topics:

1. Introduction to ecological sustainability

2. StanleyBlack&Decker'sCorporate Social Responsibility (CSR) objectives related to sustainability.

3. Green Product Design at Black+Decker/StanleyBlack&Decker

a. Describe the guidelines for achieving environmentally friendly product design
b. Product design system/methodology used at B+D/StanleyBlack&Decker.
c. give some examples of their successfulgreen product designs.

4. Eco friendly productionprocesses at B+D/StanleyBlack&Decker

a. Describe the guidelines used by the company to develop green production processes.
b. Give examples of some of the successful green manufacturing processes at B+D.

5. Green Supply Chain Management at B+D/StanleyBlack&Decker

6. Conclusion

a. Discuss the successes of sustainability programs StanleyBlack&Decker. Discuss.
b. Discuss how these programs/techniques/methods could successfully be implemented at businesses in countries like China or India etc.?

Reference no: EM13875420

Questions Cloud

Cafe analysis : Just Us Coffee Project Outline- Company- Just Us Coffee,  Reason why we chose this company- They are a local, trendy, and socially responsible company, Problem facing the company- Just us cafe tries to find a proper business model
How social initiatives have influenced/impacted : How environmental/social initiatives have influenced/impacted
Which estimated revenues for the year equal that year : Your state legislature is considering a balanced budget amendment. One proposed approach defines balanced budgets as ones in which estimated revenues for the year equal that year appropriations.
Taiwan''s honhai precision industry company : 1. Will Foxconn's response be sufficient to stop any future suicide attempts? Why or why not?
Discuss the successes of sustainability programs : Discuss the successes of sustainability programs StanleyBlack&Decker. Discuss. Discuss how these programs/techniques/methods could successfully be implemented at businesses in countries like China or India etc.
Organize these quality concerns using a cause-and-effect : Organize these quality concerns using a cause-and-effect diagram
Unsophisticated investors to large institutional investors : “The recent wave of IPOs is an attempt by many small firms to capitalize on the recent run-up in stock prices.”  “IPOs transfer wealth from unsophisticated investors to large institutional investors who get in at the offer price and get out quickly.”
What was the cash flow from operating activity : A firm generated income of $911. The depreciation expense was $47 and dividends were paid in the amount of $25. Accounts payable increased by $15, accounts recivables increased by $28, inventory decreased by $14, and net fixed assets decreased by $8...
The city of toth produces monthly budgetary control reports : The City of Toth produces monthly budgetary control reports. The amount shown in the budget column is 1/ 12 of the annual budget. Over lunch, two department heads were discussing this report.

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd