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Question - Find the 2018 financial statements for Nike and Under Armour. For each company, navigate to the company's website then to "investors" or "investor relations" and "2018 annual report," and locate their 2018 balance sheet.
Calculate the following profitability ratios:
Return on Assets
Asset Turnover
Gross Margin
Return on Common Shareholders' Equity
Discuss the profitability of Nike vs. Under Armour based on these ratios.
What opportunities do you see from this information? What considerations would impact shipping, labor, or other operations?
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