Discuss the process of producing strategic plan

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You have been recently appointed as a CEO of a distressed Bankand you are to produce a 5-Year Strategic Plan to position the Bank as a market leader. Discuss the process of producing a strategic plan for the Bank for next 5 years as a sustainable Bank Leader.

The following are your KPIs from your Board of Directors:

Return on Equity (ROE) of more than 25%

Market share of Assets & Deposits of more than 12% (Current market leader is 12.1%)

Cost income ratio of 50%

Credit loss ratio of <2%

Outline your vision, shared values, environmental and SWOT Analysis, strategic issues, strategic objectives and clear action plans that will position Bank as sustainable market leader by 2023.

Reference no: EM132065188

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