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Discuss the mass media impacts

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Reference no: EM133169442

Discuss the mass media impacts that are related to your chosen product and the advertising campaign. Examine the campaign from at least 2 theories, research approaches, or perspectives. Also, include responses to the following questions in your discussion:

How is the product perceived?

How do individuals respond to the campaign?

What are the anticipated consequences of the campaign, if any?

Reference no: EM133169442

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