Discuss the major public relations tools

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1. What are the role and functions of public relations within an organization?

2. Discuss the major public relations tools and the roles played by the internet and social media.

3. Review the reading from "Our Iceberg is Melting" and state how Kotter’s last four steps (5 through 8) were applied in the story?

4. No organization can function properly or be successful without policies, procedures, standards, and guidelines. What are policies, procedures, standards, and guidelines? When might you use policies, procedures, standards, or guidelines?

Reference no: EM132159404

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