Discuss the importance of sponsorship

Reference no: EM132052077

Question: By answering the following questions (Max 300 words + 2 references in APA 6th edition style)

1. Identify an event and discuss the different industries it supports within the visitor economy. How does the event achieve this?

2. In the reading this week, van der Wagon and White (2010) discuss the importance of sponsorship and the benefits from the perspective of the sponsor.

Choose an event with sponsorship and outline the benefits the sponsor may be gaining from the partnership, the benefits for the event and the visitor economy.

Reference no: EM132052077

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