Reference no: EM133201163
Assignment: Robin Health System Cancer Center Fundraiser Gala Paper
News Release
Instructions:
Using your chosen News Release scenario, write the following:
1. Headline/Subhead
2. Supporting Detail Paragraphs
3. Call-to-Action
*These scenarios contain fictional information.
Robin Health System Cancer Center Fundraiser Gala
I. WHO:
1. Charles Brown, M.D., is chief executive officer of Robin Health System.
2. Patricia Woodstock is daughter of the late Dr. Franklin Woodstock, one of Robin Health System's most revered physicians who died of Hodgkin lymphoma.
II. WHAT:
1. Robin Health System is the Nestville region's largest health system, offering residents a diverse range of facilities, and advanced medical technology and care. Robin has two Nestville campuses, several community hospitals and dozens of satellite care centers.
2. The hospital is hosting a fundraiser gala and silent auction to finance the construction of the Woodstock Memorial Cancer Center.
3. The hospital website is www.robin.org.
III. WHEN:
1. Release date: February 12, 2020.
2. The fundraiser gala and silent auction to support the Robin Health System Cancer Center is Saturday, May 9, 2020.
3. Construction for the Woodstock Memorial Cancer Center will begin in spring 2020.
4. Dedication for the center is planned for September 2022 in honor of Lymphoma Awareness Month.
IV. WHERE:
1. Robin is located in Nestville, IN and serves patients in the region.
2. The fundraiser gala will be held at the Eggerston Center in downtown Nestville.
V. WHY/HOW:
1. Robin is hosting a fundraiser gala and silent auction to finance the construction of a new cancer center named for one of the health system's most revered physicians who died of Hodgkin lymphoma.
2. As the regional leader in healthcare, Robin Health System seeks to offer a comprehensive panel of services, treatments and expertisededicated to cancer treatment through this new state-of-the-art facility.
3. The Woodstock Memorial Cancer Center will honor the tireless care and commitment of Dr. Franklin Woodstock, who devoted his 45-year career to Robin.