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Perform an analysis of DreamWorks Animation by drawing on the Annual Filing (as of December 2015). Your analysis can include information prior to December 2015 but should not refer to any information you might come across that is post December 2015. Bear in mind that as a strategic manager you do not have the benefit of foresight, and hence your analysis for this assignment must be confined to the period defined in the 10-K as of the financial year ending December 2015.
Address the following in your analysis:
Evaluate and discuss the forces shaping DreamWorks and the other firms in the sector, and identify whether the strategies applied by DreamWorks are appropriate in this environment.
Analyze and discuss the firm's complementary assets and its approach to maximizing these assets. Are its decisions and actions consistent with strategic management theory?
Identify and discuss the short and long-term risks and assess and evaluate how DreamWorks has managed rivalry.
In conclusion, assess the long-term future of the company. Address this in terms of the industry life cycle and the viability of the firm in the current competitive environment.
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