Discuss the factors that influenced decision-making process

Assignment Help Marketing Management
Reference no: EM133649137

Assignment:

Come up with a new product line that imports equipment into your home country. Select one sampling approach to conduct market research on potential brand names for the product line you selected. Consider the advantages and disadvantages of each approach, and provide your perspective on which one you would choose and why. Present your findings, including your product line and potential brand names, and defend your choice of sampling approach. Get creative with potential brand names! Focus on defending your choice of the sampling approach. Finally, discuss the factors that influenced the decision-making process, such as budget, timeline, and the characteristics of the target audience.

Reference no: EM133649137

Questions Cloud

What does a mobile first strategy mean for brands : Provide an example of a brand that has a mobile first strategy and discuss the key mobile first strategies of the selected brand?
Qualitative and quantitatives research methods : What are the differences between qualitative and quantitatives research methods. Please provide a very good answer with very good format and citation.
Explain process and apply to claires chocolates cafe : Explain process and apply to Claire's Chocolates Cafe. Explain people and apply to Claire's Chocolates Cafe.
Diversity and prejudice in your culture : How are views on diversity and prejudice in your culture different from those in the U.S.?
Discuss the factors that influenced decision-making process : Finally, discuss the factors that influenced the decision-making process, such as budget, timeline, and the characteristics of the target audience.
Environment shaped your views of gender identity roles : How has your environment shaped your views of gender identity roles, and stereotypes?
Participate in the civil rights movement : You are a young African-American college student in 1964. You want to participate in the Civil Rights Movement.
Evaluate the four utilities of customer value for the brand : Evaluate the four utilities of customer value for the brand you chose and explain the reasons you selected the brand.
When people around the world think of globalization : When people around the world think of globalization, the fact that there are McDonald's fast food restaurants all over the world often comes to mind.

Reviews

Write a Review

Marketing Management Questions & Answers

  Describe three main categories of market entry strategies

Describe the three main categories of market entry strategies.What variables need to beconsideredwhile developing a list of potential countries?

  Does this remarketing and retargeting work on you

BU504 INTEGRATED MARKETING COMMUNICATIONS - How your own personal interests and habits, as well as your "web-activity" and use of the internet, might be connect

  What is teh competitive landscape for us veteran non-profits

What is teh competitive landscape for US veteran non-profits? Provide specific examples and deep think.

  Identify weaknesses of the organization

Identify weaknesses of the organization and answer the following questions: How does this weakness affect the operations of the organization?

  Several leadership competencies

In Huston's (2010) brief, but impressive article (required reading this week), the author outlines several leadership competencies.

  What is targeting in marketing management

what is targeting in marketing management ? This question gives you more market sizing practice (it's a skill you'll need).

  Uop has been the darling of wall street during the last few

what have been the major marketing trends in the last decade?what new marketing trends do you anticipate in the next 10

  Examine budget process for south carolinas citys school

EDU 561- Examine the budget process for South Carolina's city's school division, for your chosen K-12 school division or institute of higher education.

  Describe the response to make waves

Describe the likely response that these two competitors will take once you begin to make waves, assuming that you are entering a market in which competition.

  How toyota embeds approaches to quality management

Critically assess how Toyota embeds approaches to quality management and organisational sustainability to create business excellence in the industry.

  Examples of zone 2-organisational transformation

Which of the followings is an example of Zone 2: Organisational Transformation?

  Compare oreo campaign to results of other social campaigns

You will create a 3-4 page (including separate cover and reference pages) analysis of the following case study. You will be graded on your understanding.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd