Discuss the establishment of go and kill points

Assignment Help Operation Management

Reference no: EM132112669

Trrace a real or hypothetical new product (Michael Kors products)through the steps in the new product development process, including idea generation, concept verification and testing, actual development, and test marketing. Discuss the establishment of “go/kill” points, meaning the criteria used to determine whether to proceed with the new product idea or abandon it at various stages in the process.

The idea generation stage should include potential sources of ideas such as trend monitoring, serendipity, or customer focus groups. The concept testing stage should include possible modifications based on feedback from potential customers, such as asking customers how this new product idea compares with present ways of the need the new product is intended to satisfy.

The final paragraph (three or four sentences) of your initial post should summarize the one or two key points that you are making in your initial response.

Your posting should be about 1 page (400 to 500 words) in length.

Reference no: EM132112669

Questions Cloud

What are the process areas that you are missing : The Software Engineering Institute, SEI is located at Carnegie Mellon University and is the brain trust for CMMI, "Capability Maturity Model Integration".

Calculate tarzan speed just before he reaches jane : Tarzan, in one tree, sights Jane in another tree. He grabs the end of a vine with length 20 m that makes an angle of 45 degrees with the vertical.

What is the tension in the part of the cord : A textbook of mass 2.09kg rests on a frictionless, horizontal surface. A cord attached to the book passes over a pulley whose diameter is 0.120m.

What is the magnitude of the net gravitational force : Three identical very dense masses of 5200kg each are placed on the xaxis. One mass is at x1 = -110cm , one is at the origin, and one is at x2 = 310cm.

Discuss the establishment of go and kill points : Discuss the establishment of “go/kill” points, meaning the criteria used to determine whether to proceed with the new product idea

What is the strength of the electric field : A thin, horizontal, 20-cm-diameter copper plate is charged to 4.0 nC . Assume that the electrons are uniformly distributed on the surface

Describe the phases of the industry life cycle. : Describe the phases of the industry life cycle.

Find rick average speed for covering the distance : Tim and Rick both can run at speed v_r and walk at speed v_w, with v_r > v_w They set off together on a journey of distance D. Rick walks half of the distance.

Relate to strategic processes in the healthcare industry : Assess strategic development in practical management concepts as they relate to strategic processes in the healthcare industry.

User Account

All Pages