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Discuss the current strategies of OneLogix in terms of its competitive position, market position, and performance.
State the marketing objectives, overall marketing strategy. Do a thorough discussion of the marketing mix elements (4 Ps - Place, Product, Promotion, Price).
Think of an experience that you have had recently where you had a problem with a purchase and you contacted the company about the problem.
Describe the primary components of a strategic management process, and indicate why a strategic management process is needed for a company
What is promotion and the promotion mix? How do the tools of the promotion mix work together in integrated marketing communications (IMC)?
Embraced by marketing-oriented companies.
Write 4 pages paper about the competitor analysis on Meatless Monday. Such as: who elses are doing Meatless Monday, How are they do it
Define line extension. Why do marketers do them? Give specific examples. What is cohort effect? What is the current cohort called and why?
An entrepreneurial person is often an enthusiastic person who is passionate about what they do. In considering global trade, what potential risks might this typ
Explain the marketing for your company (COCA COLA). Price leadership, product differentiation, etc.
What are the differences between spectators and creators? Describe how each profile uses the internet?
Explain why a marketing audit might be desirable-even in a well-run company. Who or what kind of an organization would be best to conduct a marketing audit?
Should all customers receive the same attention? Is communication more precise and better directed to impact consumers today?
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