Discuss the combination of global strategies adopted

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Discuss the combination of global strategies adopted by Heineken for its diverse portfolio of brands. Explain how van Boxmeer’s recent actions will help the firm deal with recent global challenges and suggest one or two other actions he could consider.(minimum 2 pages)

Reference no: EM131704516

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Discuss the combination of global strategies adopted : Discuss the combination of global strategies adopted by Heineken for its diverse portfolio of brands.
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