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Question: 1. From an ethical perspective, describe the factors that contributed to the rise and fall of Nortel?
2. What mechanisms should be put in place to better align managers with the interests of shareholders in the case of Nortel?
3. Would you describe the meltdown of Nortel more as a failure of "people" or of "capital market processes"? Why?
Explain Social Media Tools in E-Commerce and explain how new social media tools may be used to distribute messages to consumers and clients
What effect does organizational structure and compensation have on ethical behavior among chief executives at ARC?
corben inc. has a successful brand with the name crunz. the market size in which crunz competes is 4 billion and crunz
Case study-NCRCC: Teeing Up a New Strategic Direction, Describe the sampling strategy. How appropriate were the various sampling design decisions
Description of the Subject Matter for the Research Papers, Choose one country from the PIGS (i.e., Portugal, Ireland, Greece or Spain) and one from the BRICS group
For this assignment, you will include Part A of your marketing plan which has addressed the feedback from your professor. Develop the company's branding, pricing, and distribution plan
Choose a product or service you recently purchased. Tell how at least three marketing influences convinced you to purchase it or at lease helped you choose the brand or company. What is "buyer's remorse" and how can marketers overcome this behav..
Using social media sites such as Facebook and Twitter and any other sources identify other examples of consumers using such media to run campaigns that have impacted on the strategies of international marketers. What is the potential impact of suc..
What do you think of Burger King's advertising tactics? Is it OK to attract new customers while alienating others? Is Burger King's advertising ethical? Explain.
answer each question 2-3 paragraphs with cited references apa format mba course1. define what is meant by brand equity
Advertising and Experience Design Strategies, Examine the IMC strategy for a current product. Include pictures and advertisements or links to advertisements if possible
Next, analyze the company's strategy, mission, and organizational structure. In your analysis, include the following: What are the company's short-term and long-term goals
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