Reference no: EM133811033
Instruction:
Use MSWord format (not PDF), A4, font 12, one-inch margin and double space.
Write the word count for the whole document, and don't forget to number every page and use academic referencing.
This task is to write a reflective piece on Blue Ocean Strategy and Scenario Planning. Reflective means that you not only need to describe the concepts but also and more importantly, you need to be critical about them and comment on their applicability to current and future organizational effectiveness.
Scenario Planning & Ocean Strategy
First short introduction then
Part 1 - Theory Review
- Stage 1.1, Discuss scenario planning to show the knowledge about it by (a) explicitly articulating its key concepts, framework, logic, assumption, limitation, etc. Find Your Solution Now - Click Here!
- Stage 1.2, Discuss the Blue Ocean Strategy to show the knowledge about it by (a) explicitly articulating its key concepts, framework, logic, assumption, limitation, etc.
Part 2 - Theory Application
- Stage 2.1: Please select scenario planning (Stage 1.1) in Part 1 and use its perspective to identify an empirical problem in QatarEnergy (LNG) side
- Stage 2.2: Please justify why the problem is important and relevant and interesting.
- Stage 2.3: Please use the selected theory (1.1 Part 1) to develop your analytic framework, (b) propose a few solutions with estimated outcomes, and (c) discuss your analyses' managerial or practical implications.
Then short conclusion.
Important
this should be connected in some part to business strategy and reflect some understanding of the strategy. Linked some information to some part of the Porter 5 forces and the 3 types of competitive advantage.
Also, would like to include some references:
Foundations of strategy
Grant, Robert M., 1948-, author.; Jordan, Judith, author.
Blue ocean strategy: how to create uncontested market space and make the competition irrelevant
Kim, W. Chan.; Mauborgne, Rene´e.
Strategic reframing : the Oxford scenario planning approach
Rami´rez, Rafael, 1956- author.; Wilkinson, Angela, author.
How this will be evaluated:
Using the MSWord Follow A4, font 12, one-inch margin, and double space.
All references should be listed in full at the end of a Reference List using Harvard which does not count toward your word count. In the main body of the text, use in-text citation which includes the author(s) and the year, e.g. (Smith, 2012).