Discuss the bases of segmentation

Reference no: EM131845335

Question: Provide two examples (that are NOT in the book) of products or services aimed at each of the following bases of segmentation:

a.) geographic,

b.) age,

c.) gender,

d.) family life cycle,

e.) psychographics,

f.) benefit, and

g.) usage rate.

That will be 14 examples total--so of course you can use different products each time if you would like. Do not just list the examples, but provide a brief explanation as to why each example fits in that category or segmentation base.

Reference no: EM131845335

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