Discuss the aspects of cultural marketing

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Assignment:

What would be a scholarly-backed multimedia foundation with a built-in diagram or graphic to communicate the significance of scholarly articles to various stakeholders? It would have to include key aspects of global marketing in the 21st century and consider the aspects of cultural marketing, product line strategies, market segmentation, defensive strategies, offensive strategies, and flanking strategies. This ultimately will be turned into a PowerPoint presentation.

Reference no: EM133223772

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