Discuss the alternative generic competitive strategies

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Reference no: EM133038968

Discuss the alternative generic competitive strategies open to organisations and the difficulties of sustaining superior competitive advantage over the long term. Illustrate your answer with an example of each generic strategy.

This question relates to Porter's generic competitive strategies and requires to demonstrate:

a) knowledge and understanding of the alternative generic competitive strategies

b) ability to apply the concept by discussing a organisation illustration for each generic strategy

c) deeper understanding of generic strategies through the development of an argument linked to the role of the value chain and core competencies.

Reference no: EM133038968

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