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Discuss study the store marketing manager estimates

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Reference no: EM131765376

A health food store in USA is planning to introduce a new low calorie snack bar. Estimate the market potential (in $/year) for the new product if the selling price for a box of five bars is $8. Based on a market research study the store marketing manager estimates an average consumption of 5 low calorie bars per week per person. Assume the population of USA is 700000 and the store's market share is 3%

Reference no: EM131765376

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