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Choose a product/service. Answer the following questions:
Question 1. Considering direct, online, social media and mobile marketing options, which 2 options do you feel would be the best to use in relation to the product/service you have chosen? Why?
Question 2. Describe the options you justified above and outline specific methods you would adopt in using those 2 options. Discuss specific uses, platforms, and messages you would ensure are marketed through these options.
Question 3. What one strategy could be adopted to create a competitive advantage for that product/service? Provide an analysis of this decision.
Marketing Strategy Problem: EXECUTIVE SUMMARY : In 2 pages, describe the current situation, and identify the specific marketing strategy problem
Choosing Between Relatively Precise Data Over Accurate Data
How are ways CRM can be impacted by brand and product marketing and vice versa?
Description of the service you encountered. Other reflections including whether or not this service experience impacted your overall loyalty to the brand.
Determine the primary and secondary target markets for your company. Next, analyze the primary and secondary target markets that you identified for your company. Be sure to cover the 4Ps, 5Cs and STP.
Identify and describe a case in which an employer's activities were restricted because of religious rights of employees. Be sure to explain how the U.S. Equal Employment Opportunity Commission's criteria for religious discrimination apply to the cas..
The instantaneous voltage signal coming out of an electric generator is described by the equation:
Identify sources on slides that contain reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) and list them on a reference slide.
Webber Technologies is an emerging manufacturer of 3.5 inch diagonal touch screens for mobile communication devices/media players. 2011 industry sales were reported at 17.42 million units.
Compare and contrast the arguments for protectionism as a good and a bad approach for the US
Does the brand have different value propositions for different target markets?What is the value of that brand? Who determines this?
Based on the case study of on Samsung Sliding PC 7 Series provided to you, prepare an advertising brief for your client - Samsung
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