Discuss reference groups that may affect buying behavior

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Reference no: EM131233911

1. State the specific outcomes and metrics for the organization change ?

2. Does workforce diversity enhance organizational performance? Explain your answer

3. Discuss reference groups that may affect buying behavior. Be certain to include aspirational, membership and disassociative examples.

4. Discuss social class. How does social class relate to purchase behavior?

Reference no: EM131233911

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