Discuss possible effects of persuasive advertising

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1. Which industries advertise a lot? Give two examples and discuss the likely reasons for high advertising expenditures.

2. Discuss the difference between persuasive advertising and advertising as a complement.

3. Consider informative advertising about a product's existence. Does an increase in the advertising cost function necessarily lead to lower profits? Discuss.

4. Discuss possible effects of persuasive advertising under imperfect competition.

Reference no: EM131282288

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