Discuss possible best practices from the guerrilla marketing

Assignment Help Management Theories

Reference no: EM131157932

What have made the guerrilla marketing so successful are the marketing strategies. Rather than spending large sums of money to create one way messages, guerrilla marketers develop creative ways to put their marketing messages and collateral right in front of consumers in the real world. Popular guerrilla strategies include discreetly leaving marketing collateral all around events, putting on public displays that arouse people's curiosity. The guerrilla marketing strategies also were doing anything that would gain free media coverage to spread the word of a brand.

Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response.

Best practices from the guerrilla marketing campaign that different types of small businesses could leverage are knowing how to be creative, know what your customers want, and utilize the power of the media. Being creative and knowing what the customers want will allow your marketing to have a direction of how to market. This also allows the small business to see what direction the business is going in. Knowing that the product that you have is a need and why it's need is a plus to making the marketing area boost the business. The power of the media allows different areas of the world be reach what it is your business is selling. This will also enhance the mobility of the business products.

Reference no: EM131157932

Questions Cloud

Why are so many foriegn fighters comming from kosovo : Why are so many foriegn fighters comming from KOSOVO? - What is being done to prevent more from emerging?

Determine the internal rate of return : Determine the internal rate of return for an equipment that costs $150,000 and would provide positive cash flows of $60,000, $50,000, $40,000, and $30,000 at the end of each year for the next four years, and choose the option below that is closest..

Calculate the difference due to the change : ACC203 - Management Accounting - Calculate the material handling rate that would have been used by Eloise Smith's predecessor at East Coast Marine.

Determine the value of y using an interest rate : Given a series of cash flows as shown below, determine the value of Y using an interest rate of 7%. Tip: Find the value of Y that causes the Net Future Worth at year 20 to be = 0. 0 ($1000) 5($500) 10 (-$5000) 20(y)

Discuss possible best practices from the guerrilla marketing : Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response

Is the firm making a profit or a loss : The daily wage per worker is $80, and the price of the firm's output is $41. The cost of other variable inputs is $400,000 per day. Assume that total fixed cost equals $900,000. (Note: Assume that output is constant at the level of 100,000 units p..

Why education is so important : Here is an article for discussion http://www.uniteduc.org/why-is-education-so-important why education is so important?

Create a resume for given job : Select a position that you might like to apply for from a career search website.- Create a one- to two-page resume for this job.

How many firms are there at the new long-run equilibrium : If fixed costs fall to $18 and, in the short run, the number of firms is fixed (so that neither entry nor exit is possible) and fixed costs are sunk, what is the new short-run market equilibrium? What is the new market equilibrium in the long run?..

User Account

All Pages