Discuss major cross cultural differences

Assignment Help International Economics

Reference no: EM1376386

Businesses large and small now compete in a truly global economy. To be successful in another country it is essential to understand and appreciate the cultural differences that exist. Business practices and ideas that work well here in the United States may not necessarily be expected to do so in other cultural environments.

If you were considering an expansion of your current business into an Asian country, what cross cultural challenges might you encounter?

Task:
A. Discuss three major cross-cultural differences that would need to be taken into consideration if your company were to expand into this market based on your selected country.
B. Compare U.S. business practices to practices in your proposed country for each of the following:
1. Product
2. Price
3. Promotion
4. Place
Note: You are not required to create an actual full scale marketing plan, but each of the 4P's of the marketing mix must be individually addressed.
C. Discuss two distinct ethical issues that you will need to understand and respect as your business expands into your selected country.

Reference no: EM1376386

Questions Cloud

Maximizing revenues from sales : Imagine you are a manager at the DaimlerChrysler. Daimler Chrysler has lost money on Smart car since 1st model rolled off the assembly line in 1998.

Determining economic profit : Sydney wants start a new business, but would have to give up a job with a total compensation of $100,000 every year. After researching new business opportunity, Syndey developed the following estimates.

Efficiency difference in government bureaus and private firm : How do the government bureaus different from private companies discuss why is there good reason to believe that bureaucrats will seek to supply more than efficient level of their output in any year?

Concepts of price elasticities : Groupon is a popular group purchasing and daily deals website. In a current promotion, a local restaurant to sold buffet vouchers at a step discount on Groupon's website.

Discuss major cross cultural differences : Big businesses and small businesses now compete in a truly global economy. To be successful in another nation it is essential to understand and appreciate the cultural differences that exist.

Analyze the stages of market development : Create a written analysis of potential chances and threats based on your understanding of economic and trade summary in each of your two selected markets.

Find new equilibrium interest rate and level of income : Assume that the government buys are increased from 100 to 150. How much does the IS curve shift? What are the new equilibrium interest rate and level of income? Describe it.

Estimating the equilibrium price and equilibrium quantity : Assume that the market is explained through the following supply and demand equations, Determine the equilibrium price and the equilibrium quantity.

Swiss membership in the european union : The European Union is a supranational management that has been capable to overcome tremendous national diversity consider of how different Germany, UK, Italy, Spain etc...

User Account

All Pages