Reference no: EM133672502
Homework: Synthesize the Information from a Scholarly Article & Draw Meaningful Connections to Future Implications
First, select an industry with which you are familiar and in (I selected Social media Marketing for Amazon, Chicago Illinois branch) which you intended to have your future career, such as health care, marketing, retail, technology, etc. Consider an organization or position you might be interested in. I am Interested in Product marketing Manager Social advertising for the industry I have selected for this work. This will be the focus for the remaining of my writing homework.
Refer to the article "How Do Consumers Reconcile Positive and Negative CSR-Related Information to Form an Ethical Brand Perception? A Mixed Method Inquiry" as well as the guidelines for writing, located in the topic Resources. Then address the prompts below in a 750 to 1,000 words paper:
A. Summarize the article including paraphrasing the article, the research problem, questions, method, findings, and conclusions discussed by the authors.
B. Discuss how the findings and conclusions of this article would impact the industry or organization you have identified for your future career.