Discuss how big data analytics has changed

Reference no: EM132611117

Question: Discuss how big data analytics has changed target marketing? How has it changed market segmentation?

Instructions: Your initial reply to the forum question should be posted no later than Thursday midnight and should include a minimum of 275 words. Additionally, you are to respond to a minimum of two fellow students with a posting containing over 150 words. Your original post should incorporate concepts and materials that you have researched and learned this week. Please include a minimum of one attribute for an internet resource to support your findings in addition to a citation from your textbook. These postings are research based and should be based on what you learned in addition to your own experiences and insights. Opinions are allowed, however they should not constitute the majority of the initial forum posting.

Reference no: EM132611117

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