Discuss how a solid integrated technology foundation

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Discuss how a solid integrated technology foundation/enterprise architecture can provide a competitive advantage to a company through a superior customer experience. Reference the essentials of an excellent customer experience (reliability, responsiveness, relevance and convenience). Provide an example of a company which uses an integrated approach to technology effectively and analyze how the company combines different information sources or technologies to provide a superior customer experience.

Reference no: EM133187646

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