Discuss global issues in new product development

Assignment Help Business Management

Reference no: EM131262044

Discuss global issues in new-product development. A marketer with global vision seeks to develop products that can easily be adapted to suit local needs. The goal is not simply to develop a standard product that can be sold worldwide.

Smart global marketers also look for good product ideas worldwide. Visit www.pg.com and look at the brands it offers around the world.

What conclusions can you draw about Procter & Gamble's global new- product development strategy?

Reference no: EM131262044

Questions Cloud

What impact will the loss of land plants have on the soil : What impact will the loss of land plants have on the soil? Which of the following elements correctly pairs an essential element in plants with its function?

List the advantages of simultaneous product development : List the advantages of simultaneous product development. - What are the major disadvantages to test marketing, and how might they be avoided?

Develop a detailed agenda for this kaizen event : Assume you manage hotel housekeeping at Harrah's Metropolis location, and service scores have declined over the past year. As part of the Lean rollout, you and some of your front-line employees will participate in a kaizen event focused on improvi..

What type of product would potential customers want and need : In small groups, brainstorm ideas for a new wet-weather clothing line. - What type of product would potential customers want and need? Prepare and deliver a brief presentation to your class.

Discuss global issues in new product development : Discuss global issues in new-product development. - What conclusions can you draw about Procter & Gamble's global new- product development strategy?

Speculate what organs maybe affected : Explain teratogenesis. Speculate what organs maybe affected and what effects may be observed if a toxicant interrupts the developmental stage of the neonate?

Write one to two pages explaining your analysis : Describe some products whose adoption rates have been affected by complexity, compatibility, relative advantage, observability, and/or "trialability."

Compile a list of 100 new products : Compile a list of 100 new products. - A trip to the grocery could probably yield your entire list, but then your list would be limited to consumer products.

Write a short statement that describes the overall position : Write a short statement that describes the overall position of each product with an explanation of why you located it where you did on the perceptual map.

User Account

All Pages