Discuss five key aspects of latin american consumers

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Reference no: EM132136904

Analyze and Explain: The international marketing manager at the University of Colorado is convinced there is a market in Latin America for a cuddly CU Ralphie mascot plush toy. She has learned about your experience in the Doing Business in Latin America course and needs your advice. Based on the chapters in Robles and Lascu, please list and briefly discuss five (5) key aspects of Latin American consumers that CU should consider in the Raphie marketing plan.

Reference no: EM132136904

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