Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Channel Selection: Burger King and the $1 Double Cheeseburger
To offer a budget sandwich during tough times, Burger King Holdings Inc. proposed a four-month promotion offering its double cheese- burger for $1 in the United States. But franchisees rejected the proposal because they thought it made no sense to sell the sandwich at a lower price than the cost of its ingredients. Burger King has 11,100 restaurants in more than 65 countries, and almost 90 percent of them are owned and operated by independent franchisees. Burger King management tried again by asking its U.S. franchisees to consider a six-week period for the $1 special, but operators voted against the modified plan as well. Results of the vote were delivered to franchisees in an audio recording.19
Your Task. Discuss the factors Burger King management may have considered before choosing a communication channel to deliver this important news. Was an audio recording (probably a recorded phone message) the best channel to deliver this news to thousands of fran- chisees in the United States?
The industry is dominated by low risk taking and high attention to detail. Jean's department is also committed to high team orientation and provides many team-building activities in which Jean and other department members work together and sociali..
Explain how does the current economic climate affect strategic planning for the organization as well as for project management?
Write the Importance of Employment Test Reliability.
Continue insurance benefits or grant the leave even if it places the employer in a difficult situation? Discuss your answers giving reasons.
Describe the methods and make recommendations for improvement.
Define specific similarities and differences from one model to another. Discuss which model appears to be the most comprehensive model of intellectual functioning and why.
What did Peggy realize about her own style of management when Andy introduced her to the Gift of the Goose and how did she win the support of the plant managers?
Determine what policy do you think would promote equality in our business and how do you diagnose what is wrong with contemporary anti-discrimination policies?
Write a paper of at least 3 pages, in which you describe a job interview you've participated in either as an interviewer or interviewee.
questionshort discussion questionsanswer the following discussion questions-1. which model or else combination of
A fitness centre runs a promotion in which it invites 'participants to claim a free fully supervised two-hour workout'. Mary turns up to the centre in order to take advantage of the offer, but is told she must enter a six-month membership contract be..
Explain the characteristics of an ideal domain name. Give an example of a company with a good domain name and an example of a company with a poor domain name.
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd