Discuss entry strategies in light of political and legal

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Reference no: EM132234850

As a firm expands globally, many factors affect that expansion. Develop a global business strategy for a fictional US-based firm desiring to expand into Russia & France. Research business in each country. Include and develop all of the following objectives in the paper and make sure to have at least 5 references on the reference page!

Russia

Analyze the business structure necessary in Russia to encourage success and benefit the firm as a whole.

Discuss the key roles ethics and cultural diversity must and will play in this expansion.

Discuss entry strategies in light of the political, legal, cultural and economic make-up of Russia

Describe the role that Information Technology and the Internet will play within this emerging global firm.

Explain the advantages or disadvantages of manufacturing and material location in Russia

Describe your approach to marketing and advertising in Russia.

Describe your approach to human resource management.

France

Analyze the business structure necessary in France to encourage success and benefit the firm as a whole.

Discuss the key roles ethics and cultural diversity must and will play in this expansion.

Discuss entry strategies in light of the political, legal, cultural and economic make-up of France

Describe the role that Information Technology and the Internet will play within this emerging global firm.

Explain the advantages or disadvantages of manufacturing and material location in France

Describe your approach to marketing and advertising in France.

Describe your approach to human resource management.

(What I determined will be the business structure necessary to benefit my organization as a whole?)

(What are you considering for an entry strategy in light of the political, legal, cultural and economic make up of Russia & France?)

Reference (1) is provided need 4 more

Carpenter, M. A., & Dunung, S. P. (2013). International business Opportunities and challenges in a flattening world. Irvington, NY Flat World Knowledge

Reference no: EM132234850

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