Discuss an effective media relations capability

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Reference no: EM131616928

Answer the following questions in a memo of 10 pages, double-spaced, 12 point Times New Roman. Your memo should be documented in APA style.

You have been designated as Director of Media Relations during a disaster scenario.

What steps you would take to establish an effective media relations capability? Describe them in detail.

What are the critical success factors that, if achieved, would indicate a successful media relations campaign?

Reference no: EM131616928

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